Success story · Telecommunications

Orange supports the adoption of more than 110 business applications.

Since 2001, Orange has relied on K-NOW to guide users directly within their applications and provide contextual, just-in-time assistance exactly when they need it.

110+supported applications
Since 2001a long-term partnership
1 solutionK-NOW
orange logo
K-NOW
The in-app GPS that guides users directly within their business tools.
Project overview

Deliver assistance directly within applications, exactly when users need it.

Orange uses K-NOW to support users within their business applications through contextual assistance that can identify where they are, analyze the actions they perform, and provide advice, alerts, or guidance tailored to the situation.

The context

Providing long-term support across a vast and constantly evolving application landscape.

The collaboration between Orange and Knowmore began in 2001, when K-NOW was first piloted at France Telecom. Over the years, the solution was progressively extended across many of the Group’s business environments.

Enterprise, IT, Fibre, professional services, retail stores, network, marketing, customer services, after-sales support, and billing and collections: the diversity of the areas covered requires a support solution that can integrate easily with existing tools and evolve alongside them.

Orange-1
Key priorities

Guiding users at scale without adding complexity to business applications.

01

Just-in-time assistance

Provide assistance at the exact moment a user encounters a need or difficulty within an application.

02

Contextual guidance

Identify the user’s position and provide advice, alerts, or guidance tailored to the actions being performed.

03

Multi-application deployment

Extend user support across a large number of applications and business areas within the Group.

04

Flexible content updates

Update support messages without requiring a new release of the source application.

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The solution implemented

K-NOW, an in-app GPS that supports users directly within their tools.

Independent of the source application, K-NOW identifies the user context and can display advice, alerts, or provide guidance throughout a data-entry process. Content can be updated without requiring a new release of the supported application.

Contextual assistance displayed at the moment of need
Advice and alerts tailored to the user context
Step-by-step guidance throughout data-entry processes
Messages can be updated independently of source application releases
The results

A solution deployed across more than 110 applications and numerous business areas.

110+

110th application milestone

Orange reported reaching its 110th application supported by K-NOW by the end of 2020.

Multi-business coverage

K-NOW is deployed across many areas, including IT, Fibre, professional services, retail stores, network, marketing, customer services, after-sales support, and billing and collections.

Long-term deployment

Initiated in 2001, the collaboration has continued over the long term, with K-NOW progressively extended to new applications.

2014

Orange Digital Award

In 2014, Orange awarded Knowmore the Orange Digital Coaching Trophy as part of an innovative project led by the Group IT Department.

Key benefits

Integrated assistance that makes applications easier to use every day.

Help at the moment of need

Users receive contextual information directly within the application they are using.

Guidance throughout user journeys

K-NOW can guide users step by step throughout a data-entry task or application process.

Large-scale deployment

The solution can be extended across many applications and adapted to very different business contexts.

More agile content

Help messages can be updated without requiring a new release of the source application.

Your digital adoption project

Guide your users directly within their business applications.

Discover how K-NOW can provide contextual help at the moment of need, guide users step by step, and support the adoption of your applications at scale.

Request a demo