Airbus guides its employees and measures the adoption of its applications.
In a multi-country, multi-role and multi-application environment, K-NOW puts the help on the screen. K-VALUE then measures what users actually do, to prioritise improvements.
An international application ecosystem serving complex trades.
Airbus operates in an international environment where employees use many business applications, with different realities depending on the country, the role and the profile. The right information has to reach the right moment, for very varied populations.
Without measurement, you improve blindly.
You know an application has been rolled out, not whether it is really used, nor where users drop off. Self-reported feedback does not say on which screen the journey stops.
What the deployment covers.
Airbus business applications
International environment, multi-country and multi-role
Guide on the screen, then measure what happens there.
K-NOW works directly in the working environment: targeted messages, contextual help and step-by-step guidance, triggered by screen, action, profile or region. The collaboration then extended to K-VALUE, to put facts behind usage.
Contextual help
Messages, notifications and useful information appear on the relevant screen.
Step-by-step guidance
Journeys are supported step by step, depending on the process and the profile.
Fine-grained targeting
The content is triggered by application, profile, role or region.
Adoption measurement
K-VALUE provides dashboards, journeys and indicators to steer adoption.
Day-to-day support, and a shared reading of adoption.
Easier uptake
Users are supported in their tasks, without leaving their application.
Information at the right moment
Messages appear when they are useful, according to the user’s context.
Fewer errors and fewer requests
The guidance secures the sensitive steps and reduces recourse to external support.
Autonomous teams
The Airbus teams create, update and target the content as close as possible to business needs.
The solutions deployed.
What we are asked about this deployment.
Does K-NOW replace training at Airbus?
Which applications are covered?
What does K-VALUE add compared with K-NOW?
Who creates the support content?
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