Success story · Banking & customer relations

BNP Paribas puts its Mes Comptes app into demonstration mode.

Advisors need to be able to show the application in branch and remotely, and customers need to practise without touching their accounts. K-STUDIO produces a fully clickable replica of it.

K-Studio
Exercise 2 of 8Score 100 %
Simulation
New transfer
Account to debitPayeeAmountExecution dateReferenceFrequency
New transferSaved
Account to debitPayeeAmount€250.00Execution dateReferenceFrequency
iYour turnEnter the amount of the transfer.!AlmostThis field is the account to debit, not the amount.✓Well doneAmount entered, the transfer can now be confirmed.
+250 %more unique visitors on the simulator
24 000unique visitors a month
1solution deployed: K-STUDIO
The context

Showing a banking app without exposing real accounts.

Mes Comptes lets individual customers carry out their banking operations on computer and on mobile. BNP Paribas wanted to strengthen the support around this application: advisors able to give a realistic demonstration, and customers able to practise in a faithful environment disconnected from their own data.

The blind spot

In your own bank, you do not dare click just to see.

A transfer, a change of limit or a card block cannot be tested. With nowhere to try, many customers stick to the features they already know.

Discovering the appYou open the application, you look, you touch nothing.
The moment of hesitationThe operation is irreversible, doubt sets in.
The step that blocksNobody to show, and nowhere to practise.
The scope

The application covered by the deployment.

The solution

A replica of the application, fully clickable.

The simulator reproduces Mes Comptes exactly, for demonstration as well as for practice.

Faithful to the application

Buttons, menus, lists, calendars and tables are genuinely clickable, just as in production.

Anonymised data

The simulator’s data set contains no personal information.

In branch and remotely

Advisors run the demonstration in front of the customer, in branch or over video.

Online and offline

The simulator works on mobile with or without a connection, and is updated as versions evolve.

K-Studio
My accounts
Account detailsMake a transfer
New transfer
PayeeMr DurandAmount€250.00Account debitedCurrent accountConfirm the transfer
✓Exercise completedScore100 %
  • ✓Open the account to debit.
  • ✓Start a new transfer.
  • ✓Check the summary and confirm.
Tutoring×
Open the account to debit.Start a new transfer.Check the summary and confirm.
Step 1 of 3Step 2 of 3Step 3 of 3
Guided exerciseSimulation mode
The results

A demonstration mode that attracts far more users.

An audience multiplied

The number of unique visitors to the simulator rose by 250 %.

Twenty-four thousand visitors a month

The demonstration mode reaches 24 000 unique visitors a month.

A faithful experience

The simulator is identical to the application in production, action for action.

Risk-free practice

Customers try out operations without ever touching their accounts.

Frequently asked questions

What we are asked about this deployment.

Is the simulator connected to real accounts?
No. The simulator runs on an anonymised data set, with no link to customer accounts. K-STUDIO reproduces the interface and the journeys, not the data: an operation carried out in the simulator has no real effect.
Which applications are covered?
In production:Mes Comptes→(retail banking, 24 000 visitors a month).
How large is the deployment?
The Mes Comptes simulator reaches 24 000 unique visitors a month, after a 250 % rise in the number of unique visitors, with one solution deployed: K-STUDIO.
What does it change day to day?
Advisors show the application in branch and remotely. Customers try out operations without ever touching their accounts, on a replica identical to production.
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